My Process: Step-By-Step
What’s It Really Like To Work With A Copywriter?
Every creative professional has a different process.
My process is all about taking the ordinary out of your brand and out your business. Instead, we’re going to infuse your personality, your message, your voice, and your ability for deep connection. This is what will make you stand out.
This is what will make your brand sell.
So what can you expect when working with me?
Keep in mind that depending on the deliverables you’re looking for (website copy, blogging, a sales page, etc.) this process might have slightly different steps.
But here, I’ll be using the example of a sales page to give you a good idea of our process together.
Click on each to learn more.
STEP ONE: Before we even sign up to work together, let’s jump on the phone.
STEP 2: Here comes your proposal.
STEP 3: Now it’s time to get started, but I still need help from you.
It’s time to fill out a focused Branding Questionnaire. Yes, it seems like a lot of information at first, but it turns out to be fun, I promise! Here’s the questionnaire I use for my sales pages, if you’d like a peek.
STEP 4: My turn now. I retreat to my creative process, and come back with your Brand Preview.
This is your sneak peek of the voice I’ll be using to write your sales page, written up in a short excerpt of copy. You’ll receive your Brand Preview via email using Google Docs. When you read this short preview of what I’ve written so far, you’ll have just one question to answer: How does the voice sound to you? What do you love? Hate? What would you change? I welcome your feedback and critique, so no holding back! I’m working for you, but this is our collaboration.